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incident response

What It Means

Incident response is the formal public statement or action a company takes when their AI system causes harm, fails significantly, or becomes involved in a controversial situation. It's essentially how organizations officially address and communicate about AI-related problems that affect users, society, or business operations.

Why Chief AI Officers Care

Poor incident response can destroy stakeholder trust, trigger regulatory investigations, and result in costly lawsuits or fines. CAIOs need robust incident response plans because AI failures often make headlines quickly, and the initial response sets the tone for legal liability, customer retention, and regulatory relationships.

Real-World Example

When Microsoft's Tay chatbot started posting offensive tweets in 2016, Microsoft's incident response included immediately shutting down the bot, issuing a public apology explaining what went wrong, and committing to better content filtering - demonstrating accountability while protecting the company's reputation.

Common Confusion

People often confuse incident response with internal technical troubleshooting, but incident response specifically refers to external, public-facing communications and actions taken after an AI incident becomes known to stakeholders outside the organization.

Industry-Specific Applications

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Healthcare: In healthcare, incident response involves systematic protocols for addressing AI system failures that could impact patie...

Finance: In finance, incident response involves systematic procedures for addressing AI system failures that could impact trading...

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Technical Definitions

NISTNational Institute of Standards and Technology
"a public official response to an incident ... from an entity (i.e. company, organization, individual) allegedly responsible for developing or deploying the AI or AI system involved in said incident."
Source: AIID_incident_response

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